by clicking the "Next" arrow.
by clicking on the page.
the page around when zoomed in by dragging it.
the zoom using the slider when zoomed-in.
by clicking on the zoomed-in page.
by entering text in the search field, and select "This Issue" or "All Issues"
by clicking on thumbnails to select pages, and then press the print button.
displays sections with thumbnails and descriptions.
displays a slider of thumbnails. Click on a page to jump.
allows you to browse the full archive.
about your subscription?
Mindful : October 2018
reinforcement or negative punish- ments—a process of learning that goes all the way back to sea slugs. We notice something that triggers our response, we act in a certain way, and we get rewarded for acting in that way. Thus we learn to associate that reward with the initial trigger. That’s how habits— like smartphone addiction—form. In the context of habit, a smart- phone can be more effective than a therapist because it can deliver therapy specifically in a moment of craving (right when you want a cigarette or another slice of cake) rather than when you’re sitting in a therapist’s office. “ People don’t binge eat in my office,” says Brewer. “So, I can take my office and deliver it to them in context so they’re more likely to actually learn what they need to change their behavior.” Segal’s app, Mindful Mood Balance, has been under testing and develop- ment for 10 years. Results from trials of the app indicate that it is effective in preventing depression. The trials wrap up toward the end of 2018, but until they get the results from that study, Segal’s team has no plans to release the app to the public. Perhaps the biggest distinction between apps like Brewer’s and Segal’s and popular marketplace apps is that they’re developed in the name of science, not profits. “If you look at the apps in the App Store, no one has been working on them for 10 years before they launched to market,” says Segal. “But we have different drivers. We don’t have venture capitalists saying, ‘ You need to go to market, get users, double your users every month, come up with a different angle, add elements.’ I think that’s part of what was driving Headspace.” The different drivers mean that specialized apps can spend years in development, focus on depth rather than mass marketing, and aim to help users graduate from the app instead of encouraging dependency. For Brewer, that’s the goal. “They learn how their mind works, and then they don’t need us anymore. I’m not a business guy, so it’s probably not a great business model, but I don’t care. I’m a scientist.” THE FUTURE So far, there hasn’t been a lot of collaboration between scientists and businesspeople in the world of mind- fulness apps. As that changes, it could produce a bounty of data. Where Brewer’s and Segal’s studies have dozens or hundreds of participants, studies conducted by Headspace could be exponentially larger. “That’s why I took this job,” says Megan Jones Bell, who started as the 66 mindful October 2018